Sponsored link
What is sponsored link?
A sponsored link is a backlink acquired in exchange for money, products, or another form of compensation. It should carry rel="sponsored" and be disclosed to readers.
Why it matters
Failing to mark paid links can trigger manual actions against both the buying and selling site.
Sponsored placements are legitimate for brand exposure and referral traffic; problems start when they are disguised as editorial.
Related terms
- Nofollow
rel="nofollow" is a link attribute that tells search engines not to pass ranking credit through that link. Google now tr…
- Paid link
A paid link is any link where money changed hands for the placement itself. Google's guidelines require these links to b…
- Editorial link
An editorial link is one a writer or editor chose to include because it genuinely helps the reader, with no payment or e…
Cite this definition
Guest Post Website. “Sponsored link.” Guest Posting & SEO Glossary. https://guestpostwebsite.com/glossary/sponsored-link