Link insertion
What is link insertion?
A link insertion, also called a niche edit, is a backlink added to an article that already exists and is already indexed, rather than to a newly published guest post.
Why it matters
Insertions are faster and cheaper than guest posts, and they inherit any authority the host page already accumulated.
They are also easier to abuse, so quality control matters: the sentence containing your link should read as if it was always there.
Related terms
- Guest posting
Guest posting is the practice of writing an article for someone else's website in exchange for exposure, authority, and …
- Paid link
A paid link is any link where money changed hands for the placement itself. Google's guidelines require these links to b…
- Contextual link
A contextual link is a backlink placed inside the body copy of an article, surrounded by relevant text, rather than in a…
Cite this definition
Guest Post Website. “Link insertion.” Guest Posting & SEO Glossary. https://guestpostwebsite.com/glossary/link-insertion