Topical relevance
What is topical relevance?
Topical relevance is how closely the subject of a linking page and site matches the subject of the page being linked to.
Why it matters
A relevant DA 30 link usually beats an irrelevant DA 70 one, because relevance is harder to fake than authority.
Relevance operates at page level as well as site level — the paragraph around your link matters.
Related terms
- Contextual link
A contextual link is a backlink placed inside the body copy of an article, surrounded by relevant text, rather than in a…
- Prospecting
Prospecting is the research step of finding and qualifying websites worth pitching, before any outreach email is written…
- Topical authority
Topical authority is the depth and completeness of a site's coverage of one subject area. Sites with strong topical auth…
Cite this definition
Guest Post Website. “Topical relevance.” Guest Posting & SEO Glossary. https://guestpostwebsite.com/glossary/topical-relevance