PBN (Private Blog Network)
What is pbn (private blog network)?
A PBN is a group of websites, usually built on expired domains, created solely to link to a target site and manipulate rankings.
Why it matters
PBNs violate search engine guidelines and the sites hosting them are routinely deindexed, taking their links' value with them.
Warning signs include high authority scores with negligible organic traffic, thin generic content, and hidden ownership.
Related terms
- Link farm
A link farm is a site or network that exists to publish outbound links at scale, with no genuine audience or editorial s…
- Paid link
A paid link is any link where money changed hands for the placement itself. Google's guidelines require these links to b…
- Over-optimisation
Over-optimisation is pushing SEO tactics past the point of naturalness — repeated exact-match anchors, keyword stuffing,…
Cite this definition
Guest Post Website. “PBN (Private Blog Network).” Guest Posting & SEO Glossary. https://guestpostwebsite.com/glossary/pbn