SERP
What is serp?
SERP stands for search engine results page — the full page of results, ads, snippets, and panels returned for a query.
Why it matters
SERP composition tells you what format can realistically win: if AI overviews and videos dominate, a plain blog post has limited upside.
Analyse the SERP before committing to a target keyword.
Related terms
- Featured snippet
A featured snippet is a short extract shown above the standard results that directly answers a query, pulled from a page…
- Search intent
Search intent is the goal behind a query — informational, navigational, commercial, or transactional. Matching intent is…
- Keyword difficulty
Keyword difficulty is a 0–100 estimate of how hard it would be to rank on page one for a query, based mainly on the back…
Cite this definition
Guest Post Website. “SERP.” Guest Posting & SEO Glossary. https://guestpostwebsite.com/glossary/serp