Search volume
What is search volume?
Search volume is the average number of times a query is searched per month, usually reported as a rounded estimate for a specific country.
Why it matters
Volume alone is a poor prioritisation metric; a 90-a-month query with buying intent often beats a 20,000-a-month informational one.
Estimates vary widely between tools, so compare relative rather than absolute figures.
Related terms
- Keyword difficulty
Keyword difficulty is a 0–100 estimate of how hard it would be to rank on page one for a query, based mainly on the back…
- Long-tail keyword
A long-tail keyword is a longer, more specific query with lower search volume and usually clearer intent and lower compe…
- Search intent
Search intent is the goal behind a query — informational, navigational, commercial, or transactional. Matching intent is…
Cite this definition
Guest Post Website. “Search volume.” Guest Posting & SEO Glossary. https://guestpostwebsite.com/glossary/search-volume